Some connections bring a fresh perspective to what we do. Meeting Nicoletta, the artist behind TuttoNico, brought her distinctive artistic touch and the ideas of those who wear our shoes to UPPa.
Our collaboration brings hand-painted designs to life, connecting UPPa’s design with passions, memories, and details that hold personal meaning.
MADE FOR YOU: celebrating one year together
On September 5, UPPa Lab turned one. To celebrate, we welcomed Nicoletta of Tutto Nico for a day of creativity, conversation, and hand-painted personal touches.
We called it MADE FOR YOU: an occasion for our shoes to take on new colors, drawings, and details, each painted by hand.


Ideas, colors, and people
Throughout the day, Nicoletta worked on the shoes, turning customers’ ideas and wishes into personal designs.
Choosing a subject, talking it through with the artist, waiting to see the finished piece: every step became part of the experience. It was a chance to pause, connect, and watch something take shape, one brushstroke at a time.
The shoes were the starting point. The conversations, curiosity, and connections around them made this first anniversary special.
The Lab as we imagined it
MADE FOR YOU brought to life an idea close to our hearts: making UPPa Lab a welcoming space for other people’s creativity.
With Nicoletta, we shared an appreciation for details and things made with care, bringing her artistic touch together with our designs and the ideas of those who joined us.
Days like this express an important part of the Lab’s identity: a place to get to know one another, exchange ideas, and create something together.


One year, so many connections
This first year has brought us faces, conversations, and friendships that continue to give meaning to what we do. Seeing familiar faces and meeting new people on our anniversary was the loveliest way to celebrate.
Thank you to Nicoletta for sharing her creativity with us, and to everyone who stopped by, stayed a while, and took part.
You’ve helped make UPPa Lab’s first year what it is.
The creativity continues beyond the event.
Through this collaboration, UPPa opens the door to new forms of expression, bringing design and art together and inviting each customer to be part of the creative process.
Have an idea you’d love to turn into something uniquely yours? Get in touch and tell us what you have in mind for your personalized UPPa shoes.

